From humble origins DJing private parties and school events, Reid climbed his personal music career ladder through remixes and club singles that impressed discerning ears in dance music. He signed with Def Jam, and continues to deliver powerful fresh energy to his music

Reid got it launched as an intern at Z100 in New York, and his starting post had great advantage: access to fresh unreleased music. He built his street cred releasing bootleg remixes of hit songs moments after they were released.

With his witty social media persona, Reid has gone on to establish a solid fan base, and over 20 million YouTube channel views driven by his multi-genre production style. Citing “no boundaries” and “breaking genre barriers” as his key to standing out. “I like doing something completely left-field or simply merging styles, and keeping people on their toes.” says the coolest puppet in the game.